Owner is pursuing other business interests and is looking for a suitable buyer to take over and continue growing the business.
Description
This is a lean, profitable online florist business with no retail storefront, low fixed overheads, and an established online sales base.
The business is operated from a low-rent office/workshop space where flowers are prepared and fulfilled. There is no reliance on walk-in traffic, which keeps the cost structure relatively light compared with traditional retail florists. Current monthly rental is low and operations are supported by limited number of staff members who are able to handle most of the day-to-day workload. Potential to downsize office as well to save on cost.
The business has a strong niche focus a specific flower arrangements, with a potential to grow other product lines. The business has accumulated an estimated 4,000+ -customer email list, several of which are business contacts that.
For FY2025, the business generated approximately $500k+ in revenue and $50k-60k in profit, with revenue growing around 25% from FY2024. Gross profit margin is approximately 62%. Marketing is conducted across Google Ads, Facebook/Meta Ads, and the website.
This is a good opportunity for a buyer who wants to acquire an existing online florist with staff, operating history, customer data, digital marketing channels, and a clear product niche. A strategic buyer may also be able to improve margins by leveraging existing delivery, supplier, marketing, or funeral-related networks.
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